Check out the surrounding areas & send me an email or call for the latest news and updates on the Space Coast of Florida.
I am here to help you navigate the housing market, trends and neighborhoods, so feel free to contact me to catch up on the areas of your interest. Whether it be lifestyle, schools, commute, or where to wine and dine, I will help you get to where you want to go!
8 Home staging mistakes (to avoid):
1 – Just because you love it does not mean that everyone else will: Ensure your property appeals to a broad market of buyers. In other words, keep it neutral. Bright or dark colors may be too much for buyers to get past.
2 – Edit your storage places: Buyers may poke around, opening kitchen and bathroom cabinets and closets spaces. Spend some time organizing/clearing those areas because a cramped space can send the message to buyers that there is a lack of storage.
3 – Scale and size of furniture: Bigger does not always mean better. Be sure that items such as furniture, plants and other decor pieces are in proportion with the room. You are selling the house & space, not the items in it. Even if the rooms look somewhat empty, that is better than over stuffed rooms. Store your larger pieces or ask friends/family if they have some storage space to use.
4 — Clean, clean, clean : This means something different to everyone so keep your home & yard on a regular cleaning schedule – if you have to contact professional services to help you out – do it, it will be worth the extra cost. Be sure your home is in ‘showing condition’ at all times for showing random drop-in buyer/s. Keep personal items out of the picture.
5 — Pets: Some buyers may be allergic and/or are immediately turned off by signs of animals Keep pet hair to a minimum by vacuuming everyday, crating your furry friends or keeping them with friends or sitters while home is up for sale.
6 — Pay attention to the details: Don’t hide flaws , either repair them before you go on market or have the price reflect that there is some work to be done. It is tough for a realtor to justify selling for top dollar when property is not in top condition.
7 — Upgrade periodically: Change up your light fixtures, hardware, taps, faucets and drapery. You will likely get a better reaction from buyers plus it shows that the house has been maintained and cared for. Buyers are more likely to pay more for a property that has already been updated. Not sure where to update or what to do? This is where your real estate agent and home stager can really come into play.
For example, a new light fixture can make a huge difference in a house. It gives the whole home a fresh feel and look – opt for a style that works with different decor styles.
8 — Don’t rush: Prepare yourself & home for the market in advance. Get the little jobs done and listen to your realtor and/or home stager to help you get top dollar. An incomplete house is exactly that and buyers will not respond in a positive way. Take time to finish up incomplete projects and tackle the to-do list. Painting and small repairs can be set up separately. Whether it is a good time to sell, or there is a lot of competition on the market have a game plan and strategy for peak performance.
The Psychology Behind Home Staging:
'A lot of effort goes into buying a home. Buyers look at countless home listings and make split-second decisions whether to move on or to see it in person. For your home to stand out, it has to feel like home to a potential buyer. Home staging is art as well as a science. A prospective buyer should be able to visualize how he or she would personalize their new home, so the stage you set should be neutral yet feel personal. Visualization is a key concept in home staging. If buyers can see themselves living there, they will develop a personal connection to the home and will feel good about investing in it.' Read more about home staging here.
If you are ready to list and sell your house and would like me to be your agent, you will be given the following: a review of profit goals and in depth research of property and comparisons; in doing so, you will be able to set a profitable and realistic listing price. Next, we will do a complete walk through of the property and you will be given staging advice on how to maximize your homes best features and furnishing placements. We will plan a time in advance for photography & video for print and online marketing. Be ready with a detailed game plan including all of steps of the sale of your home from beginning to end.
Good luck with your real estate adventures & looking forward to hearing from you!
Shannon Katz, Realtor. c.970-366-7644. e. shannon.katz@c21circle.com. w. shannonkatz.c21.com
Personal Statement: My real estate abilities are based on good communications, research, staging, photography & marketing, experience, fluid team work, mutual respect and realistic expectations.
All information is strictly confidential and never shared.
#sellmyhome #stagemyhome #sellingmyhome #homeselling #homesellingtips #homestaging #homestagingmistakes #century21circle #spacecoasthomeforsale #homestagingadvice #listingmyhome #diyhomestaging #homesellingstrategy #brevardhomesforsale
Hi there, getting ready to sell your Florida home on the Space Coast? If you pick me to be your agent, this is what you can expect:
First I will do extensive research on your property details and neighborhood market and develop a CMA to get you to the best selling price. We will go over profit goals and find the most profitable and realistic price for your home.
Will we need to stage your home? We will do a thorough walk thru of your property and you will receive staging advise on how to maximize your homes best features and furnishing placements. Be ready with a detailed game plan including all of steps of the sale of your home from beginning to end. Photography and videography will be uploaded and added for advertising in print and online.
Then I will then do some solid advertising & marketing. We will get your listing on hundreds of publications, direct mailers, create your own unique website, put the buzz out to hundreds of realtors, email campaigns, gain a ton of exposure with our Century21 website along with my personal websites and other real estate websites and gauge daily activities.
Of course to top it off, we will blast it off on Social Media, google ads. You will get weekly updates & know about your buyer feedback! We want pre-qualified buyers to help get you to the negotiating table. You will be provided with professional and personalized representation.
With Open Houses & Virtual Open Houses, we will make sure that everything is priced and ready for the Peak of Marketing attention. Let's get your house in front of those buyers looking for your HOME!
Personal Statement: My real estate abilities are based on good communications, research, expert marketing, experience, fluid team work, mutual respect and realistic expectations.
All information is strictly confidential and never shared.
CLICK HERE TO: VISIT MY PRESENTATION!
A good listing agent lives and dies by marketing. That is because proper publicizing of a home is what makes the sale. Ask to review a complete copy of the agent's marketing plan. You should specifically ask what the agent's plan is for selling your home. For reference, here is the bare-bones minimum you should expect:
Remember: No single tactic sells homes. It's a combination of all of these methods that sells homes.
You will be in a relationship with your listing agent for a month or two (or longer). Choose an agent you like and can relate to. Here are some of the characteristics that sellers say they want in an agent:
Ultimately you decide on the list price for your house, but your agent can help you make the decision. They should pull comparable sales for you to look at, discuss current market conditions with you, and review improvements you've made to the house to help you arrive at a price that will attract offers.
Good luck on your real estate endevours! I hope to hear from you soon. Call/text or email me to connect. Looking forward to hearing from you!
Shannon Katz, Realtor. 970-366-7644 c.
email: shannon.katz@c21circle.com
savvy card: find more listings & local service work here
Personal Statement: My real estate abilities are based on good communications, research, expert marketing, experience, fluid team work, mutual respect and realistic expectations.
All information is strictly confidential and never shared.
Serving the following areas: Melbourne, Indialantic, Indian Harbour Beach, Satellite Beach, Cocoa Beach, Cape Canaveral, Merritt Island and areas around the Space Coast of FL.
Cocoa Beach is a Florida city south of Cape Canaveral Air Force Station. It’s a gateway to the Kennedy Space Center Visitor Complex, which has rockets and iconic artifacts. The city is known for its beach and surf breaks. Inside a surf shop, the Florida Surf Museum traces the sport’s local history. The maritime forest at oceanfront Lori Wilson Park attracts birdlife. Cocoa Beach is probably best known for its beautiful beach and famous surf breaks.The historic Cocoa Beach Pier stretches 800 feet over the Atlantic and features an array of gift shops, bars, restaurants, and live music. Every kind of water adventure, from kayaking Banana River’s Thousand Islands to deep-sea fishing with Fin and Fly Fishing Charters to taking a few surf lessons from Ron Jon’s, is available here. There are unique treasures like The Dinosaur Store and can’t miss attractions like Exploration Tower.
Get to know Cocoa Beach. Whether you're looking to purchase a home, putting yours up for sale or exploring rental options, get up-to-date information about the Cocoa Beach real estate market, all in one place. Analyze how the market is performing against historical data. Guaranteed Rate helps you explore Cocoa Beach without having to leave home.
Market trends for single family homes from March 2023:
Closed Sales: 8
Dollar Volume: $5,527,000
Median Sales Price: $690,000. Down 11% from last year
New Listings: 11. Down 35% from last year
Active Inventory: 24. Up 33% from last year.
New Pending Sales: 10. -38% from last year.
Information from Florida Realtors.
News from 2022:
The median home price in Cocoa Beach for the week end on July 29th 2022 was $292,200 compared to $1,130, the median rent. Unemployment sits at 6.5% as of July 29th 2022. The population of Cocoa Beach is 11,489. The median age of the locals is 56.9.
As previously noted, the population of Cocoa Beach is 11,489 and the median age is 56.9. Among Cocoa Beach residents, there is a homeowner vacancy rate of 2.9% and a rental vacancy rate of 16.7% from a total of 8,710 units.
On July 29th, 2022, single family homes in Cocoa Beach sold on average for $949,450 and spent 75 days on the market. In Cocoa Beach, the inventory of 26 experienced a 73% relisting. The average price per square foot was $447.
Work related occupations, except farmers and farm managers (8.3%) Other sales and related occupations, including supervisors (7.0%) Office and administrative support workers, including supervisors (5.9%) Engineers (4.4%) Computer specialists (3.4%) Sales representatives, services, wholesale and manufacturing (3.1%) Building and grounds cleaning and maintenance occupations (2.9%). For more Cocoa Beach data, population and statistics, Read more: https://www.city-data.com/city/Cocoa-Beach-Florida.html
Watch live feed video of the Cocoa Beach Pier https://www.youtube.com/watch?v=nKrm68n7I_8
https://www.visitspacecoast.com/beaches/surfspots-cams/hilton-cocoa-beach-surf-cam
For some interesting historical tidbits about Cocoa Beach & Cape Canaveral, click on link below.
Looking forward to hearing from you!
Shannon Katz, Realtor. 970-366-7644 c.
email: shannon.katz@c21circle.com
blog: https://shannonkatzrealtor.blogspot.com
savvy card: to help you find more listings & local services.
Personal Statement: My real estate abilities are based on good communications, research, expert marketing, experience, fluid team work, mutual respect and realistic expectations.
All information is strictly confidential and never shared.
Being prepared in advance is better than waiting to the last minute to go shopping for supplies and gas. Supplies run low very quickly during this season, so stock up in advance so you can avoid the shopping madness. Remove all objects in the yard that could get damaged or serve as a flying projectile. Secure gas grills as best as possible in a safe place to avoid propane hazards.
Some things to have on hand & ideas for preparation:
Water. One gallon per person, per day (prepare for about a week). I keep about 5 five-gallon buckets of water for washing and fill the tub up.
Rations. Food that does not spoil is your friend. Try to stockpile foods & goods before season (it will get used eventually) don't forget about the fur babies.
Batteries and/or portable power bank outlet for charging phones/computers. A portable li-ion battery would be ideal to have on hand. Batteries for flashlights. Generators are great!
If it looks like a really bad hurricane, it might be best to switch off the main electrical panel to prevent accidental fires.
Candles
First aid kit, medication, sanitary wipes & cleaning supplies
Backpack with clothes/necessities & all-important documentation in a safe water proofed location
Knife, duct tape, garbage bags (for waterproofing or for garbage)
Sand bags for blocking door ways, wood or hurricane shutters for windows
Chainsaw for fallen trees
Some books to help keep calm
Emergency plan of action. Go over plan with family & have a meeting point. Know where closest hurricane shelter is located.
https://www.brevardfl.gov/EmergencyManagement/BePrepared/Step3HaveAPlan/Shelters
After the storm:Avoid all standing water as it could be electrifying. https://www.bulsuk.com/2012/11/electrified-flood-waters-how-to-test.html
Watch for falling tree limbs & downed electrical lines
Rubber boots are a good thing to have if you have to wade through water
Drive slowly and carefully. Sometimes traffic lights are down and sometimes roads are damaged
I like checking out Mikes Weather Page for a more informative analysis of the weather pattern and trends. Be safe out there!
Shannon Katz, Space Coast Realtor
c. 970-366-7644 e. shannon.katz@c21circle.com w. shannonkatz.c21.com
#hurricaneprep #floridaweather #floridahurricane #summerstormsFl #emergencysheltersfl #flhurricanprep
Open houses may be staged to look like a home decor dream, but don’t let that distract you from the real reason you’re there: to potentially buy a home. Make sure you can look past the neatly arranged furniture and focus solely on whether the house would be a good fit for you and your family. To help, here’s a home buyer’s checklist of things you might have missed at first glance.
Windows – Look specifically if they are facing the right direction to let sunlight in, and whether they open to a nice view (versus directly toward another neighbor’s window). Check to see if they open/close properly. Are they hurriane ready?
Roof- Ask about the age and make. Roofs over ten years might not qualify for insurance.
Under the Sink Cabinets – Check for possible signs of water damage due to leaky plumbing.
Electrical Outlets – Make sure there are enough outlets for the appliances and other electronics you’ll be using. If not, you can decide if that’s a renovation you’d like to make.
Storage Space – Don’t just look to see if there’s enough closet space, but look for closet placement. Also check that the storage is in a convenient location.
Appliances – If they’re included in the house, make sure they’re in good condition. They should be on and working while you’re there.
Under the Rugs – Lift up any rugs to check the condition of the floor underneath.
Floor Level – Check to see if the floors are level. Place a marble or another small, round object on the floor and see if it rolls consistently in one direction.
Ceilings/Walls- Look for cracks and seams for structural wear and tear as well as water damage.
Floors- Check for small wood shavings along floors for indications of termites and other bug damage.
Air Conditioner Unit- You would be surprised to see whats in there, so be sure to check it out!
Attic – If the house has one, make sure it’s well insulated.
Doors- Check along outside of doors for water damage and also to see that they close properly. The heat can cause doors to swell and cause them to mall function.
Water Spouts – Runoff from the gutters should be pointed away from the house, so take a step outside to see if this is the case.
Noise Pollution- Check for noises outside to hear what is going on in the neighborhood. Check it out in the evening as well to be sure this will work for you.
The Yard- How does the grass look? Is the fence in good shape? Walk around to see everything and picture yourself living there and what you would need to do to make it fit your lifestyle.
If anything is covered up, be sure to check out what is behind or under it and if there are any doubts, follow up with another visit and bring along an expert or two in the field.
Looking forward to hearing from you!Shannon Katz, Realtor®
Personal Statement: My real estate abilities are based on good communications, research, expert marketing, experience, fluid team work, mutual respect and realistic expectations.
All information is strictly confidential and never shared.
Since last year, Brevard has remained a seller's market.
Median Price: $313,140 $190/sqft
Based on all homes sold in the last 12 months.
Difference Since April 2021: +$52,848 (+20.3%)
MAR 2022 | APR 2022 | % |
---|---|---|
4,105 | 3,990 | -2.8% |
MAR 2022 | APR 2022 | % |
---|---|---|
1,293 | 1,147 | -11.3% |
ASKING VS. SOLD PRICE:
312 Homes Were Sold
Under Asking
245 Homes Were Sold
At Asking
590 Homes Were Sold
Over Asking
74 Homes Were Sold
Under 30 Days
11 Homes Were Sold
In 30 - 90 Days
7 Homes Were Sold
Over 90 Days
So, that's a brief synopsis of our housing market today.
All information is strictly confidential and never shared.
The TWO BIGGEST FACTORS THAT SELL HOMES are exposure and pricing.
EXPOSURE: the more people who are exposed to your home, the better chances of finding the right buyer. 55% of buyers who used the internet during their home search ultimately found the home through the internet. 71% of buyers used their mobile device to search found their home that way. Fortunately with the marketing programs and global reach that the Century 21 Affiliated brand brings to the table, broad exposure is given.
PRICING: The more accurately your home is priced, the more prospects will be attached to it. We will analyze the local market and understand what value certain features and details should bring. Current market conditions always determine your home's value, and pricing to high or too low can cost you time and money.
The price you want and what the market will pay can be two very different things. Work with the right agent who put's you first, who will market your home effectively with the right equipment.
ACTIVITY VS. TIMING
A property attracts the most attention, excitement and interest from the real estate community and potential buyers when it is first listed on the market. Proper initial pricing helps ensure that your home makes the best 'first impression' and doesn't lose out on this peak interest period.
Some other helpful strategies:
Go for a drive during the showings: It makes some people feel uncomfortable. Buyers may suddenly clam up if they feel they’re being watched by a stranger. They are less likely to really take time to go through and appreciate all that your house has to offer and they may walk away with unresolved feelings and you might lose a buyer.
According to a study done by Michigan State University, a home with landscaping and effort put into curb appeal can increase perceived home value by 5 to 11%. Curb appeal can also sell a home faster. Looks Count!
All information is strictly confidential and never shared.